Coinbase CEO Brian Armstrong has publicly stated that he and his company are purchasing Bitcoin on a weekly basis, emphasizing their strong belief in the cryptocurrency's long-term value. This announcement aligns with Coinbase's recent stock performance, which saw shares closing at a record high of $375.07, surpassing its previous peak from November 2021 . Armstrong has previously suggested that Bitcoin's price could eventually reach into the millions, reflecting his bullish outlook on the asset. He also anticipates that nations will soon begin to include Bitcoin in their financial reserves, a move that could significantly influence global demand and the role of cryptocurrencies in international economics . Coinbase's stock surge is part of a broader trend of increasing acceptance of cryptocurrencies within traditional financial markets. The company's inclusion in the S&P 500 Index in May 2025 marked a significant milestone, signaling growing institutional interest in digital assets. Analysts attribute Coinbase's strong performance to several factors, including the recovery of cryptocurrency prices, enhanced regulatory clarity, and the company's diversified revenue streams from trading fees, custody services, and institutional partnerships. Armstrong's consistent investment in Bitcoin and his vision for its future underscore a broader trend among crypto leaders and institutional investors who view the cryptocurrency as a hedge against inflation and economic instability. Armstrong has previously suggested that Bitcoin's price could eventually reach into the millions, reflecting his bullish outlook on the asset. He also anticipates that nations will soon begin to include Bitcoin in their financial reserves, a move that could significantly influence global demand and the role of cryptocurrencies in international economics . Coinbase's stock surge is part of a broader trend of increasing acceptance of cryptocurrencies within traditional financial markets. The company's inclusion in the S&P 500 Index in May 2025 marked a significant milestone, signaling growing institutional interest in digital assets. Analysts attribute Coinbase's strong performance to several factors, including the recovery of cryptocurrency prices, enhanced regulatory clarity, and the company's diversified revenue streams from trading fees, custody services, and institutional partnerships. Armstrong's consistent investment in Bitcoin and his vision for its future underscore a broader trend among crypto leaders and institutional investors who view the cryptocurrency as a hedge against inflation and economic instability. Coinbase's stock surge is part of a broader trend of increasing acceptance of cryptocurrencies within traditional financial markets. The company's inclusion in the S&P 500 Index in May 2025 marked a significant milestone, signaling growing institutional interest in digital assets. Analysts attribute Coinbase's strong performance to several factors, including the recovery of cryptocurrency prices, enhanced regulatory clarity, and the company's diversified revenue streams from trading fees, custody services, and institutional partnerships. Armstrong's consistent investment in Bitcoin and his vision for its future underscore a broader trend among crypto leaders and institutional investors who view the cryptocurrency as a hedge against inflation and economic instability. Analysts attribute Coinbase's strong performance to several factors, including the recovery of cryptocurrency prices, enhanced regulatory clarity, and the company's diversified revenue streams from trading fees, custody services, and institutional partnerships. Armstrong's consistent investment in Bitcoin and his vision for its future underscore a broader trend among crypto leaders and institutional investors who view the cryptocurrency as a hedge against inflation and economic instability. Armstrong's consistent investment in Bitcoin and his vision for its future underscore a broader trend among crypto leaders and institutional investors who view the cryptocurrency as a hedge against inflation and economic instability.